'Strada Group' and 'Grada Group' Join the Business Association of Georgia

28 Nov '24

'Strada Group', marking its 15th successful year in the automotive business, has become a member of the Business Association of Georgia. Notably, Strada Group is one of the largest, most reliable, and customer-satisfaction-oriented groups, representing six automotive brands as their official dealer in Georgia: FIAT, Alfa Romeo, Jeep, Dodge, RAM, and Chevrolet. Each auto brand carries a unique character, rich history, and traditions.

It is worth noting that this year the company completed the construction of a new service center and opened an official center for Chevrolet, another popular international American brand, in Georgia.

"The new service center spans 1,500 square meters, bringing together various spaces designed according to the modern standards and latest design of the FCA Group (manufacturer of FIAT, Jeep, Alfa Romeo, Dodge, and RAM brands). Currently, the FIAT 500, Alfa Romeo Stelvio, Jeep Grand Cherokee, Jeep Wrangler, and Chevrolet Tracker are in particularly high demand among individual buyers, while the FIAT Tipo, Doblo, and Ducato lead in the commercial segment," company representatives stated.

For 2025, the opening of a brand-new multibrand showroom based on the Shop-in-Shop concept is planned, where each brand will have its own dedicated characteristic space meeting the factory's latest standards.

Alongside 'Strada Group', 'Grada Group' - a successful business consolidation in the construction and development sector has also joined the Business Association of Georgia. 'Grada Group' unites three strong companies: Grada Development, Grada Construction, and New Force. Additionally, Grada Group recently founded Quazar LLC, whose primary focus is the development of renewable energy. Each of these companies is a leader in its respective field, creating innovative, high-quality, and customer-oriented products and services.

'Grada Group' continuously strives to establish new standards in both residential and commercial infrastructure. The group offers customers products built on quality, comfort, and innovation that meet the highest standards.

"We welcome 'Strada Group' and 'Grada Group' to the Business Association of Georgia. These two companies share common founders, and we are pleased with their decision to join BAG, as both represent significant investments that positively impact the country's economy. Major players like these further strengthen the Business Association of Georgia, and we believe our cooperation will be beneficial both in protecting business sector interests and driving the country's economic growth," stated Soso Pkhakadze, President of the Business Association of Georgia.