Cleantech Has Become a Member of the Business Association of Georgia
5 Nov '26
Cleantech a leading Georgian manufacturer of professional hygiene and disinfectant products founded in 2003, has joined the Business Association of Georgia.
The company, which initially engaged only in importing a single brand, has traveled a large-scale development path and today operates in the market as a local manufacturer, distributor, and provider of technical services.
Currently, under its own brand Zoma the company produces 121 types of detergent, disinfectant, and cosmetic products, as well as 36 varieties of paper hygiene products. High-quality European, Turkish, and Chinese raw materials are used in the manufacturing process, while bottle production is handled by its subsidiary Polychen. A key role in Cleantech's growth was played by its experience collaborating with international partners (Diversey, Bayer, Mercator, BASF, SaniPack, Ermop) and support from the agency Enterprise Georgia, which enabled efficient execution of investments.
A crucial element of the company’s operations is its own production and research laboratory, where qualified chemists and the sales team work in close collaboration to create new formulas and scents. Alongside product manufacturing, Cleantech offers its customers training center services (instruction on HACCP and sanitary norms), technical support, and a well-established logistics network in Tbilisi, Kakheti, Kutaisi, and Batumi.
Notably, Cleantech maintains an average annual growth rate of 20% and actively exports its products to Armenia and Azerbaijan. By February 2027, the company plans to double its production capacity for detergents and paper products. This will allow it to substitute imported goods on Georgian retail shelves with its local brand Zoma, increase export potential, and enter the retail markets of neighboring countries.
'We welcome company Cleantech's membership in the Business Association of Georgia. The company's journey of transformation from an importer to a local manufacturer is particularly admirable, directly addressing our country's economic challenges and import substitution strategy. Cleantech's implementation of high international standards, along with the development of its own research laboratory and production capacities, is a clear example of how Georgian business can take leading positions in the domestic market and successfully export abroad. We are confident that our cooperation will be fruitful and will support both the company's future expansion and sector-wide development,' stated Soso Pkhakadze - President of the Business Association of Georgia.